Pucci clothes always remind me of summer. During the 60s and 70s-the designs were brightly-colored, effortless, comfy, and audaciously patterned. Pucci experimented with many different materials suited for his trademark sportswear. Typically, he used nylon because it was easy to maintain and resistant-and helanca which could be stretched to up to five times without losing its shape (there were also many pieces made of jersey). Pucci was inspired by Hippie style for cotton djellabas-the Arab influenced pyjama trousers.
Using geometric prints, Pucci drew his color palette from natural and exotic landscapes of the Cote d’Azur and Mediterranean islands. The designs were meant to evoke a youthful and practical style that could be worn all day.

George Barris

Gian Paolo Barbieri

Bert Stern

Barbieri

Lumachi

Horst

Franco Rubartelli

Steven Meisel

Alessandro Mossotti

Rubartelli

Pucci's Palazzo

Irving Penn

Horst

Sandro Morricone

Rubartelli

Barbieri

Pucci and his daughter

Vogue 1964

Mossotti

Sathoshi

Acapulco 1966

1966

Barbieri

Henry Clarke
(Assouline, Conde Nast Publications, Inc., Emilio Pucci Archives)